The holy month of Ramadan is usually marked by daytime fasting and the traditional Suhoor and Iftar. During this time, around 25% of all food is wasted, a problem that goes against the spirit of Ramadan.
Enter the ¾ Pizza Box, launched in a collaborative effort between Red Crescent and Pizza2Go (a local pizza restaurant in Dubai), which removes a quarter of the pizza and its box to effectively eliminate the 25% that would otherwise land in the bin.
